Advice and answers from the Scalenut Team

Meenakshi Majumder
Written by Meenakshi Majumder

GEO AI Editor: Overview and Benefits

The editor allows you to write content for your business from the powerful SERP insights. It also provides a real time feedback for your content.


The Scalenut Editor is no longer just a writing space—it’s the GEO engine room where strategy meets execution.

Designed to help you create high-quality, structured, and AI-ready content, the editor now delivers a sharper, more intuitive writing experience backed by advanced intelligence.

At the heart of this upgrade is the unified Content Score — a powerful metric that goes beyond traditional SEO. It evaluates your content based on structure, readability, topical relevance, and how well it aligns with user intent and AI discoverability standards. 

In this guide, we’ll show you how to make the most of the upgraded editor, leverage its GEO-first features, and create content that drives visibility, engagement, and results.

Getting Started with the Editor

To begin, simply log in to your Scalenut account, navigate to the 'Article Writer' section, and create a report. This sets the foundation for your content by pulling in relevant keywords, competitor insights, and structural recommendations. From there, you're ready to start building powerful, search-ready content—smarter and faster than ever before.

For an already created report, click on ‘Editing in Progress’ or the current status of your article to open the editor. Here’s what you’ll find:

Click on any section to dive deeper, view detailed insights, and apply recommendations that will close performance gaps and maximize content effectiveness.

TOOLS

Access keyword recommendations, competition benchmarks, and SERP data to strengthen your content’s search relevance.

OPTIMIZE

The Optimize tab is designed to strengthen your on-page SEO by focusing on critical areas like key terms, content depth, keyword density, headings, meta tags, featured snippets, links, and URLs. It now also includes Prompt Coverage to ensure your content fully addresses search intent, along with schema markup suggestions to improve discoverability. Follow the smart, real-time suggestions in this tab to enhance content quality and boost your SEO performance.

In this section of the Editor, you will also find the ‘Fix It’ module for most of the parameters. All you need to do is click on ‘Fix It’ and it will redirect you to a suggestion screen.

If you agree to the suggestion, click ‘Replace,’ and the tool will change it. But if you don’t, click ‘Dismiss’ and move on to the next suggestion. 

You can also see the suggestions, and make manual changes for the ones Fix It ain’t available (like, Content depth, keyword density), or for any other parameter of your choice.

BRIEF

The Brief tab in Scalenut’s editor serves as your strategic blueprint before you begin writing or optimizing your content. It offers a clear overview of important content guidelines — including ideal word count, image recommendations, and suggested heading ranges — ensuring your article is aligned with top-performing content.

You can also:

  • Add additional keywords, references, and notes to guide your writing process.

  • Download writing guidelines for offline access or team collaboration.

  • Review the auto-generated outline to understand the structure of your content at a glance and make quick edits/rearrange the order of headings when needed.

With everything laid out in one place, the Brief tab streamlines your content planning process and ensures you start with a strong foundation.


GAPS/GAINS

The Gaps/Gains section in Scalenut highlights opportunities to improve your content by comparing it against top-ranking competitors.

  • Gaps show missing but essential topics that your competitors have covered and you haven’t. Including these fills critical content holes and aligns your article with search expectations.

  • Gains reveal unique ideas or underutilized angles that your content includes but competitors do not. These give you a competitive edge and help your article stand out.

Use this section to refine, expand, and differentiate your content for better search performance and value. Want to learn more? Read Here.

RESEARCH

The Research tab  provides deep insights from top-ranking(10/20/30) content based on your selection to help you improve relevance and authority. It includes:

  • Key Terms: See which keywords are most important, how often they're used, and how your content compares. You can highlight them in your article, filter them out by selecting/deselecting them or add new ones with the “Add Keyterms” option.

  • Competition: Here, you’ll find outlines of top-ranking competitor pages, complete with key metrics like word count, Content score, and SERP ranking. This helps you benchmark your content and identify what’s working in your niche.

  • Questions: Explore user intent with commonly asked questions related to your topic from platforms like Google, Quora, and Reddit. These insights let you address real user queries, improving relevance, engagement, and your chances of landing a featured snippet

  • Statistics: This section has verified data points from top-ranking articles that you can easily add to your content. Use the search bar to find relevant stats and enhance your content’s credibility and depth in just a few clicks.

  • Detailed Report: Get a complete view of your content’s standing.  Click on the tab, and a screen will open. You can then select the parameter you want to analyze.

Use these tools to add depth, improve discoverability, and make your content more competitive.

INTER LINKING

With so much content online, helping users navigate your site smoothly is key — and that’s where Interlinking comes in. Available exclusively for Pro and Growth Plan users, this feature allows you to add internal links between pages within your domain.

These internal links not only guide readers through related content but also improve site structure, boost GEO performance, and increase time spent on your site — making your content more discoverable and engaging.

Want a step-by-step walkthrough? [Check out our Interlinking guide here].

FORMATTING FEATURES

The Scalenut AI editor offers a robust set of content formatting tools to help you create well-structured, visually appealing content:

Text Styles: Choose from various heading tags (H1 to H6) or set your text to normal paragraph format.

Formatting Options: Apply Bold, Italics, Underline, Strikethrough for emphasis.

Alignment & Indentation: Align text (left, center, right, justify), set indentation, or remove it for a cleaner layout.

Lists: Easily insert bullet points or numbered lists to improve readability.

Media & Embeds: Add images, videos, hyperlinks, and tables directly into your content for richer storytelling.

Clear Formatting: Instantly remove applied styles with the Clear Formatting option.

Find and Replace: Quickly locate and update specific words or phrases across the entire document, saving time and ensuring consistency.

These tools ensure your content is not only informative but also easy to navigate and aesthetically polished.

WRITE AHEAD

Write Ahead is your built-in writing assistant that helps you effortlessly continue your content with smart AI-generated suggestions.

Whether you're stuck mid-sentence or need help expanding a section, simply place your cursor where you want to continue, click on Write Ahead, and the tool will generate contextually relevant text for you.

It’s perfect for saving time, overcoming writer’s block, and keeping your content flowing smoothly — without breaking your creative rhythm.

BLOG OUTLINE

In the Scalenut editor, you’ll find the Blog Outline conveniently located on the left-hand side of the screen. This collapsible section gives you a complete view of your content structure — including all H1, H2, and H3 headings.

The Blog Outline helps you:

  • Navigate quickly between sections

  • Understand the flow of your article at a glance

  • Identify content gaps or areas needing improvement

  • Maintain a logical hierarchy and formatting consistency

Whether you're planning new sections or revising existing ones, the Blog Outline ensures your content stays well-organized and easy to manage from start to finish.

CRUISE AI

The Cruise AI feature in the Scalenut editor is your personal writing assistant designed to help you refine content quickly and effectively.

Whether you're polishing your tone or enhancing readability, Cruise AI makes real-time editing seamless and efficient — saving time while maintaining quality.

To use it:

1. Highlight the section of content you want to work on.
2. Click the Cruise AI icon that appears above the selection.
3. Give instructions manually in the text field, or choose from a set of smart options like -
    Expand: Add more depth or context | Shorten: Make your message more concise
    Rephrase: Improve flow and clarity | Simplify: Make it easier to understand
    US ↔ UK English: Instantly convert spelling and usage styles

CREATE AI IMAGE

The AI Image Generator in Scalenut allows you to effortlessly add visuals to your content without leaving the editor.

It’s a quick and intuitive way to make your blog visually appealing while staying on-brand.

To create an image:

  1. Highlight the section of content you want to generate AI Image for.

  2. Select your Aspect Ratio (like 1:1, 3:4, 16:9, etc.) based on your design need.

  3. Choose a Style — from options like Digital Art, Realistic, Illustration and more.

  4. Hit Generate, and the AI will produce a relevant image for your section.

Why the New GEO AI Editor is Central to Your Optimization Strategy?

1. Introduction of Prompt Coverage in the Optimize section of the Editor

Prompt Coverage evaluates how well your content aligns with the types of user prompts AI platforms like ChatGPT, Perplexity, Claude, and Gemini typically respond to. Instead of just optimizing for keywords, this feature helps ensure your content addresses actual questions and intents surfaced across AI engines.

With the help of Fix-It, it is even easier to ensure the right prompt coverage in the content.

Why It Matters?

  • Increases your chances of being featured in AI-generated answers

  • Helps structure content around real, user-driven prompts

  • Future-proofs your visibility in evolving search behaviors

AI engines are becoming content discovery gateways. So, when you align your article with high-performing prompts, you increase your chances of being referenced or quoted in AI-generated answers—boosting visibility beyond traditional search.

2. Embedding Schema Markup in the Optimize Section of the Editor

Schema Markup now comes built into the Editor, guiding you to add structured data like FAQs, How-Tos, and Reviews without the need for external tools. 

This ensures your content is machine-readable and easier to surface in rich snippets or AI digests.

Why It Matters?

  • Enhances SERP appearance with rich snippets

  • Makes content more understandable for AI engines and crawlers

  • Improves discoverability in both search and generative platforms

Structured content is more discoverable and better understood by search engines and AI bots. Schema markup boosts your chances of appearing in enhanced SERP formats and AI summaries.

3. Powering Up Real-Time Feedback with Content Score

The real-time feedback panel provides instant insights on your Content Score, Word Count, and Readability to help optimize your content for both search engines and AI systems.

Content Score: This score reflects how well your content is optimized. It considers factors like prompt coverage, schema markup, keyword usage, headings, meta tags, internal links and more to help you improve visibility.

Word Count: Shows the total number of words in your article. Matching the word count of top-ranking pages ensures your content is competitive and comprehensive.

Readability: Indicates how easy your content is to read. A higher score means the content is clearer and more accessible, which keeps readers engaged and improves performance on both search engines and AI systems.

Why It Matters?

  • Provides a comprehensive score that reflects modern discoverability standards

  • Helps improve performance across both search engines and AI responses

  • Guides content teams on what to fix, where, and why

This unified metric helps you optimize with confidence. Instead of just chasing SEO checklists, you’re writing content that satisfies both human readers and AI systems alike.


4. Enhancing Precision with Section-Level Optimization in the Content Creation Workflow

Every part of your content—from the title to the meta description to each parameter —is individually scored and reviewed. 

The Editor offers actionable suggestions to improve weak sections while highlighting what's already strong.

Why It Matters?

  • Pinpoints under-optimized sections without guessing

  • Ensures every part of your article supports visibility and clarity

  • Reduces rework and helps maintain content consistency

This granular approach improves both user experience and AI interpretation.

How Collaborative Features Enhance GEO Content Workflows?

The Scalenut Editor’s collaborative tools—while not directly tied to technical elements like prompt alignment or schema markup—play a crucial role in supporting high-performance Generative Engine Optimization (GEO) workflows. 

These features create the foundation for faster iteration, smoother teamwork, and better-quality content creation—all of which are essential in an AI-first discovery landscape.

1. Comment Section

The Comment Section lets team members provide real-time feedback directly in the editor. 

Comments are displayed on the right panel, where you can filter them as All, Open, or Resolved—helping you track suggestions and manage edits efficiently. 

Whether it’s a strategist suggesting prompt alignment, or a reviewer recommending tone adjustments, all discussions stay tied to the content.

Why It Matters?

It shortens feedback loops, reduces the chance of misalignment, and helps writers quickly incorporate changes that improve AI discoverability and prompt relevance—core to GEO success.

2. Version History

Track every version of your content and restore earlier drafts as needed. Perfect for GEO workflows where testing multiple versions for prompt targeting, structure, or keyword focus is common.

Why It Matters?

It supports fast iteration and risk-free experimentation. 

You can trial different prompt strategies, content lengths, or headings—and revert if they don’t perform, ensuring optimized GEO content at every stage.

3. Redesigned Selection Bar

The newly revamped text formatting toolbar gives instant access to core tools like bold, italics, underline, Add Comment, Cruise AI, and AI images—all appearing only when needed.

Simply select the content where you want the formatting toolbar to appear, and then utilise the option you’d want from there.

Why It Matters?

A clean interface keeps writers focused and ensures content formatting aligns with readability standards—important for both users and AI engines scanning content structure.

4. Live Collaboration

Multiple team members can work on the same piece of content simultaneously with real-time visibility into each other’s changes and cursor positions.

Why It Matters?

This is especially helpful in prompt-based content creation, where SEOs, writers, and editors need to align quickly. Live collaboration reduces bottlenecks and helps produce GEO-ready content faster and more accurately.

Together, these features streamline the content development process inside Scalenut’s GEO Editor—making it easier for teams to create high-impact, AI-optimized content without delays or silos.

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