Advice and answers from the Scalenut Team

Shivam Tiwari
Written by Shivam Tiwari

What SEO metrics are shown for each website?


What SEO metrics are shown for each website in the Backlink Marketplace?

When browsing websites in the Backlink Marketplace, you’ll see a comprehensive set of SEO metrics to help you make informed backlink decisions. Here’s a breakdown of the key metrics shown for each listing:

Primary Metrics (Visible in Listings)

These metrics help you quickly evaluate the authority and reach of a website:

  • Domain Authority (DA) – Moz score (1–100) predicting the site’s ability to rank on search engines.

  • Organic Traffic – Estimated monthly search traffic based on Ahrefs data.

  • Total Visits – Estimated overall monthly site traffic from Semrush.

  • Country – Indicates where most of the website’s traffic comes from.

  • Price – Cost for a Guest Post or Link Insertion (excludes content creation).

  • TAT (Turnaround Time) – Estimated number of days until your backlink goes live.

  • Link Type – Dofollow or Nofollow option for your backlink.

Additional Metrics (View via ‘More Details’)

Clicking the dropdown  on a listing reveals deeper SEO insights:

  • Domain Rating (DR) –  Indicating the strength of a site’s backlink profile.

  • Spam Score –  How likely a site may be penalized by search engines.

  • Trust Flow – Majestic metric showing the quality of incoming backlinks.

  • Citation Flow – Measures the quantity and influence of backlinks.

  • Referring Domains & Total Backlinks – Number of unique sites and total links pointing to the domain.

  • Total Keywords – Number of organic keywords the site ranks for.

  • Authority Score – reflecting overall site strength.

  • Language & Link Validity – Primary content language and duration your link will stay live.

Tip:

Use filters to sort and find websites by specific SEO metrics like DA, DR, Spam Score, Traffic, or Authority Score — helping you align backlink choices with your campaign goals.


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