Advice and answers from the Scalenut Team

Meenakshi Majumder
Written by Meenakshi Majumder

On Page Pro: Overview & Working


On Page Pro is a comprehensive add-on designed to enhance website performance by addressing key elements such as meta titles, meta descriptions, external links, canonical tags, and image alt text. 


This platform empowers users to efficiently fix and optimize these crucial aspects, ensuring better search engine visibility and overall website effectiveness.

How to Set-Up On-Page Pro?

STEP 1

Click on ‘On Page Pro’ from the Dashboard.


STEP 2

On the redirected screen, enter your Domain and click on ‘Get Started’






STEP 3

Begin by clicking on ‘Connect Domain’.



STEP 4

Next, copy the code given and paste it into your metadata.




STEP 5

If you are using WordPress, directly click on ‘Code Snippets’ from the left panel.





STEP 6

Next, click on ‘Add Snippets’.




STEP 7

Then, click on ‘Add Custom Snippet’.



STEP 8

Paste the copied code here and click ‘Save Snippet’.




STEP 9

Finally, get back to the On-Page Pro and click on ‘Check Connection’



STEP 10

And Voila! You are connected to On-Page Pro.



Want To Know More About The Different Aspects On-Page Pro Tackles? Here’s a breakdown.



1. META TITLE - 

A meta title, also known as a title tag, is an HTML element that specifies the title of a webpage. It is a crucial component for search engine optimization (SEO) as it provides a concise and accurate description of the content on a particular web page. 

On Page Pro addresses four key Meta Title issues:

  1. Missing Meta Title: Solves the problem of web pages lacking a meta title, enhancing search engine visibility and user comprehension.

  1. Empty Meta Title: Ensures a meaningful and keyword-rich title when the meta title exists but is empty, benefiting both search engines and users.

  1. Outside Head: Corrects instances where the meta title is placed outside the HTML <head> section, ensuring proper structure and adherence to web standards.

  1. Multiple Found: Optimizes HTML elements by resolving the challenge of multiple meta titles on a single webpage, enhancing search engine performance and user experience. (option given)


2. META DESCRIPTION -

A meta description is a summary of a web page that is displayed on the search result page of a search engine. It is an HTML element that provides information to the user about the content of the page and how it is related to their search query. 


Meta Description Issues addressed by On Page Pro:

  1. Missing: Fixes the problem of web pages lacking a meta description, preventing potential drawbacks in search engine rankings.

  1. Empty: Ensures a well-crafted and informative meta description, even if the original description lacks meaningful content.

  1. Outside Head: Corrects improperly placed meta descriptions outside the <head> section, ensuring proper HTML structure.

  1. Multiple Found: Optimizes HTML elements by resolving the challenge of multiple meta descriptions on a single webpage, preventing confusion in search engine results and maintaining a clear presentation of page content.


How Do You Fix These Meta Description Issues?

  1. You can manually write it.

  2. You can generate it via AI Suggestions.


3. EXTERNAL LINK


External links direct users to a webpage or resource that is hosted on a different website or domain than the one where the link is located. In simpler terms, clicking on an external link takes you to a different website or page on the internet.


Here’s the External Link issue that On Page Pro tackles:


  1. Not in New Tab - On Page Pro resolves the issue of external links not opening in a new tab. It helps enhance user experience by preventing visitors from navigating away and disrupting engagement with your content.


 Wondering how? Our AI generates external links for you. All you’d need to do is click on the check box. In case, there are two or more links available, you can select the one you deem more appropriate.



4. CANONICAL TAGS


Canonical tags are HTML elements that enable website owners to indicate to search engines the preferred version of a web page when multiple versions exist. The primary purpose of using canonical tags is to address issues related to duplicate content by specifying the authoritative or primary version of a page. 


Canonical Tags Issues addressed by On Page Pro:


  1. Missing: Resolves the issue of low SEO rankings by identical or multiple versions of content without a canonical tag and helps identify the desired version.


  1. Empty: Addresses the issue of an ineffective canonical tag with no specified URL, which fails to guide search engines in resolving duplicate content problems.


  1. Outside Head: Corrects the placement of the canonical tag outside the HTML head section, ensuring proper interpretation by search engines and preventing oversight of its intended purpose.


  1. Multiple Found: Optimizes SEO strategy by resolving the confusion caused by having multiple canonical tags on a single page. This prevents conflicting signals to search engines about the preferred content version.


How to Fix a Canonical Tag Issue?


There are 2 ways to go about it -

  1. You can manually write it.

  2. You can approve the tag recommended by our AI.


5. IMAGE ALT TEXT

Image Alt Text, also known as alt attributes or alt descriptions, is a short description of an image that you can add to the HTML code of a website. The main purpose of alt text is to provide a text-based description of the image, making it possible for people who are visually impaired or using screen readers to comprehend the content and context of the image.

Here’s the Image Alt Text  issue that On Page Pro solves:


Missing Alt Text- An image alt text issue occurs when the alt attribute is missing for an image on a website, impeding accessibility for users with visual impairments and potentially causing SEO challenges.


How to Fix an Image Alt Text Issue?


There are 2 ways to go about it -

  1. You can manually write it.

  2. You can generate suggestions with our AI.


Here’s why you should try On Page Pro -


Streamlined Site Integration

Get a seamless connection by effortlessly incorporating a straightforward script into your site's head tag. With this simple step, your integration process is swift and hassle-free, ensuring a quick setup that gets you up and running in no time.


Smooth Recommendation Review

Set up the integration process with your Content Management System (CMS) at lightning speed, completing the setup within minutes. But that’s not all - Our user-friendly interface makes reviewing and implementing recommendations a breeze, streamlining the optimization of your website's performance.


Instant Approval with a Click

Experience unparalleled efficiency as you navigate through the approval process with a mere clickety-click. The best part? Approving recommendations is as easy as snapping your fingers.


Effortless Auto Deployment

With precision and speed, watch your approved recommendations seamlessly come to life, maximizing efficiency and ensuring your website operates at its optimal potential.




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