Advice and answers from the Scalenut Team

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How to Plan Your Content Using Keyword Planner?

Scalenut Keyword Planner helps you find content ideas.

Keyword Planner helps you find relevant content ideas and keywords to build your pillar content and cluster pages. The clusters help you plan your content and interlinking strategy to get your content in front of your potential customers. 

Creating engaging and relevant content through Keyword Planner that is properly researched helps you build topical authority. Each cluster includes a pillar page, multiple cluster pages covering the topic and subtopics in-depth, and strategically placed links.

Including and researching for Keyword Planner in your content strategy is a long process yet rewarding. Scalenut helps you create a Keyword Planner through AI in just a few minutes. It helps you plan your content calendar and make your SEO strategy efficient to squeeze out every drop of value from your digital marketing efforts. 

A detailed step-by-step guide to using and creating Keyword Planner is given below.

Step 1 - Log in to your Scalenut account and find the ‘Keyword Planner’ feature on the left navigation panel of the Scalenut Dashboard. 

You can also go to the Keyword Planner feature through the top drawer in the Scalenut command center.

Step 2 - Enter the keyword for which you want to find related content strategy or idea. Select your target location and then click on the ‘Create’ button.

Step 3 - Click the ‘Open Report’ button to view a detailed report of Keyword clusters.

Step 4 - Scalenut’s AI will work its magic to generate multiple topic keyword reports for your reference.

Step 5 - Click on the ‘Sort By’ option in the top right corner to sort the Keyword Planner by their relevance, search volume, or the number of keywords in the topic cluster. You can also use the search box to search for a keyword among the clusters.

Step 6 - Now, click on the ‘Expand icon’ to see the reports of the clusters in detail. 

Scalenut’s Keyword Planner provides you with details such as the total cluster search volume, individual related keywords, their specific search volume, CPC, and relevance.

Step 7-  Click on “Show List View.” Here, you will find search volume, relevance, and CPC for any particular keyword. You can search for a specific keyword in the search bar.

Step 8 - Click on the ‘Export’ button on the top right corner of the screen to download and share the report or keep it saved for your reference as a .csv file.

Step 9 - The keyword cluster generator is also compatible with other Scalenut research and content creation tools. Go to the cluster that best suits your business requirement, hover over it, and click on the ‘Create SEO Article’ button. 

Our powerful Editor will help you generate a comprehensive SEO Research Document for your cluster.

Step 10 - Scalenut helps you ideate, research, write as well as optimize the content through the Scalenut content tool kit. After the research is performed and the SEO brief is created, you start writing through Scalenut’s AI Editor and Cruise Mode.