Advice and answers from the Scalenut Team

Shivam Tiwari
Written by Shivam Tiwari

How often is data updated in GEO Watchtower?



How often is data updated in GEO Watchtower?

GEO Watchtower is designed to give you near real-time visibility into how your brand and content are perceived across leading AI engines. To ensure the insights are fresh and actionable, brand mentions and prompt data are updated on a daily basis.

Daily Updates for Timely Insights

The platform scans AI-generated responses across models like ChatGPT, Google AI Overview, Perplexity, and Claude every day. This means you’ll receive daily updates on:

  • New brand mentions in AI-generated answers

  • Visibility trends across prompts

  • Changes in sentiment (positive, neutral, or negative)

  • Mentions of competitor brands

  • Source domains influencing your presence

These daily refreshes ensure you’re always looking at the most current data — helping you track changes in visibility, perception, and relevance over time.

Where You Can See These Updates

Once your scan is initiated and your dashboard is populated, you’ll find updated data reflected in:

  • Overview (Visibility trends & Industry Ranking)

  • Prompt Library (Latest mentions & model-specific visibility)

  • Recent Prompt Runs (Real prompt data with sentiment tagging)

  • Sources (New domains influencing AI responses)

  • AI Traffic Monitor (If Cloudflare is connected)

This helps you spot spikes, drops, or emerging themes in brand visibility — crucial for evolving your Generative Engine Optimization (GEO) strategy.


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