Advice and answers from the Scalenut Team

Meenakshi Majumder
Written by Meenakshi Majumder

Auto Optimizer: Overview and Working

Streamline your content optimization with Scalenut’s Auto Optimizer- Enhance SEO, fix meta tags, add internal links, and optimize images!


If you've ever felt that content optimization is a tedious, time-consuming process, Scalenut’s newest Auto-Optimizer feature is a revolutionary upgrade to the existing Content Optimizer module. 

We’ve reimagined content fine-tuning to make it faster, smarter, and more powerful than ever. With this tool, you’ll have everything you need to elevate your content effortlessly while staying ahead in the game.

Here’s what makes the Auto-Optimizer stand out:

  • Enhance Your SEO: Automatically integrate missing key NLP terms to boost your content's SEO score.

  • Auto-Optimize Meta Tags: Seamlessly update meta titles, descriptions, and URL permalinks for maximum search engine impact.

  • Smart Internal Linking: Effortlessly add internal links to the most relevant parts of your article to improve navigation and engagement.

  • Competitive Outlining: Modify or enrich your article outlines based on your competitors’ SERP data, ensuring your content stands out.

  • Gaps and Gains Analysis: Identify topics your competitors are covering and unlock unique opportunities they’ve missed.

  • Optimize Images: Identify and add missing alt text for images, ensuring better accessibility and SEO performance.

Want to utilize the Auto Optimizer feature? Here’s how -

STEP 1


If you wish to try the Auto-Optimizer feature on an existing report, simply select and open your desired report. You can do this from the Content Optimizer module. In case, you wish to try the feature on a new report, follow the usual process of generating an Optimizer report and you are good to go!




STEP 2

Inside the editor, you can find the ‘Auto Optimizer’ feature on the right-hand side of the panel. Click on it to get started.




STEP 3


The first screen of the Auto-Optimizer module will be visible now. In the configuration step,  you can see and select the different parameters you want to work on.
Note: This is the default screen. However, you can select or deselect as per your requirements.

Here’s all that you can configure -

  • Include Topic Gaps: It enables you to add the missing topics included in the content of the top competitors. (You can select up to 3 reference URLs)

  • Include Key Terms: Enable this to add missing key terms in your existing content to improve your SEO Score. Here, you can also add your own key terms or remove the unwanted ones.

  • Fix Meta Tags: Enable this to automatically add missing meta tags for optimizing the existing ones.

  • Fix Alt Texts: Enable this to automatically add missing alt texts in images.

  • Enable Internal Linking: Provide your domain and we will automatically add the internal links to relevant places in the content to improve your SEO Score.


STEP 4

Once the configuration is complete, go to the bottom of your screen and click on the ‘Optimize Outline’ button for the next step.



STEP 5

In this step, your editor outlines will be automatically added and suggested outlines will be added with a new tag.






STEP 6

Here, you can manually add more headings or questions and then click on the ‘Generate Content’ button to move to the final step.





STEP 7

In this step, your article will be optimized to align with best SEO practices. Upon clicking the ‘Highlight Changes’ button, you will be able to see all the newly added content or suggestions marked as New. Changes made to existing content for better optimization will be marked as Modified

This feature ensures full transparency and control over the optimization process, allowing you to review all updates at a glance.





STEP 8

Once satisfied with the result, click on the ‘Export to Editor’ button. Here, a pop-up will appear that indicates ‘Would you like to replace the existing content with new changes?” Clicking on replace will export the new changes to the editor and reset the auto-optimize flow.






And voila! You have successfully leveraged the Auto-Optimizer feature!



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